Have you started producing videos yet? Ah, c’mon… I know you have a message to share with the world and once you have a few key tools to help you along the way, you will find that making them is far easier than you think. Today I am featuring a quick tip about “Calls to Action.” I once heard the phrase, “keep it simple, stupid.” Perhaps that applies to writing, or perhaps specialty orders at Starbucks, but I know it certainly applies to video. What you do want the viewer to DO the moment the video ends? Don’t let them guess, go ahead and tell them!


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